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IKEA opens its first store in TGS! Ikea × ROG gaming furniture new products are coming to offline venues!

IKEAがTGSに初出店!IKEA × ROGのゲーミング家具新商品がオフライン会場に登場!

"Still, we have our game.Tokyo Game Show 2021 Online " (hereinafter referred to as "TGS2021 Online"), Japan's largest game festival, will be held from September 30, 2021 (Thursday) to October 3, 2021 (Sunday) under the theme of " Tokyo Game Show 2021 ".
With less than 10 days to go until the event, information is gradually being revealed as exhibitors release details of their exhibits and special sites.
This year's event will be a hybrid of online and offline, with an offline venue set up for the press and influencers.
The strength of the offline event lies in the fact that visitors can actually touch and feel the products, in addition to playing with them.
IKEA, a Swedish furniture manufacturer that is making its first foray into the industry this year, will be exhibiting for the first time at the offline venue of TGS.

「東京ゲームショウ2021 オンライン」公式サイトが正式にオープン!出展やコンテンツ情報が明らかに!

New products on display!

IKEAブース ※イメージ
IKEA booth *image

IKEA has teamed up with ASUS' gaming brand " ROG " and is now participating in the gaming furniture industry.
The products will be available in Japan from April 29, 2021 at IKEA stores and online stores, and some of them are already being used by the editorial department of funglr Games.
IKEA x ROG gaming furniture includes "UPPSPEL," "HUVUDSPELARE," "UTESPELARE," "MATCHSPEL&. The new " UPPSPEL " series of gaming desks with an electric lift function, "GRUPPSPEL", is one of the new products in the series. The new "UPPSPEL" series gaming desk with an electric lift function and " GRUPPSPEL " gaming ch airs will be exhibited at the show.
The "UPPSPEL" series gaming desk with electric elevation function will be released in October 2021, and is a gaming desk that can be electrically adjusted in height from 72 to 120 cm.
The revolutionary feature is that you can adjust the desk to your comfortable posture rather than to the desk itself, such as to your seat height, to sitting or standing, or to the height of your chair!
The USB port on the controller that raises and lowers the desk is another great feature.


The GRUPPSPEL series gaming chairs will be available in January 2022.
The price will be announced at the time of release, and product information has not yet been released on the official website, so this will be the first time it will be unveiled at TGS2021 Online.

GRUPPSPEL gaming chair


During the event, there will also be a Twitter campaign to win a gaming chair, so follow the IKEA Japan Campaign (@IKEA_Campaign ) account and wait for more information!

IKEA x Gaming Chair will appear in the Online Experience Tour!

In addition to the two products introduced above, IKEA x ROG gaming furniture will also be exhibited at offline venues so that visitors can experience the comfortable gaming environment provided by IKEA.
However, the offline venue is for press and influencers only, and there will be no general admission.
For those who cannot get a hands-on experience but still want to see the products in person, the IKEA booth will be featured in the TGS2021 Online Experience Tour (for a fee)!
Two members of the popular comedy duo " Okazu Club " are scheduled to visit the IKEA booth on Saturday, October 2, 2021 from 15:00 during the Online Experience Tour!
Especially Yui P(@yuip_okazu111) is famous as a gamer who also distributes games, so he will be able to tell you how good the IKEA x ROG gaming furniture is!
The fee is 3,300 yen per terminal for up to 5 people, and reservations are now being accepted at HIS Metropolitan Version! We hope to see you there!


Sorry, this article is only available in Japanese and 繁體中文. at the moment.

IKEA × ROG collaborate! I tried using the multi cushion of LÅNESPELARE released by IKEA!
IKEA × ROG collaborate! I tried using the multi cushion of LÅNESPELARE released by IKEA!...

Collaboration LANESPELARE of goods in "ROG" of the furniture brand "IKEA" and the ASUS gaming brand of the Swedish development sold on April

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